INSIGHT TV and Monster Energy Collaborate for New Branded Block “Monster Hour”

Insight TV’s Action Sports Channel - INTROUBLE, Has Launched the Monster Hour worldwide.

(28th November 2022 – Amsterdam) Insight TV, the leading global millennial and gen-z broadcaster, distributor and channel operator, announces today the launch of Monster Hour, a branded block on INTROUBLE (Insight TV’s Action & Sports Channel) collaboration with Monster Energy. 

Initially, Monster Hour, will comprise content drawn from Monster Energy’s substantial roster of action sports athletes spanning multiple sports including: Mountain Biking, Snowboarding, and Skateboarding. The Monster Hour will feature some of the best pro athletes on the planet that include Sam Pilgrim and Theo Ergansen (mountain bikes), Justin Somneer (skateboarding), Rene Rinkangas (snowboarding), and more. 

Monster Hour episodes will feature different athletes, action sports, and adventures, from all corners of the world: including locations like London, Berlin, the Canary Islands, Cape Town, and Paris. It will also feature content from some of the world’s biggest action sport competitions like the X-Games, Darkfest and the Audi Nines to name a few.

The Monster Hour will be available on INTROUBLE worldwide which can be found on major platforms including Samsung TV Plus, Rakuten, SportsTribal, and most recently Plex. 

 

Natalie Boot, VP of Media Sales - Insight TV.

I believe some great content partnerships are just meant to happen, and this is one of them. Teaming up with Monster, one of the world’s most well known brands for action sports, is a perfect fit for INTROUBLE (Insight TV’s Action and Sports channel). In addition to our presence on platforms around the world, we also have well over 5 million INTROUBLE social media followers which makes us an attractive proposition for brands'. We look forward to a long and fruitful partnership with the great team at Monster.

---ENDS---

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Darren Newman

Darren Newman

Global Marketing Communications Manager, Insight TV

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Darren Newman

Darren Newman

Global Marketing Communications Manager, Insight TV

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About Insight TV

Based in Amsterdam, Insight TV is a premium global channel group, broadcaster, and distributor, now strengthened by its acquisition of Off the Fence, the Academy Award®-winning content company. Together, the group operates across more than 185 platforms in 60 countries and 12 languages, combining Off the Fence’s world-class factual catalogue and editorial expertise with Insight TV’s portfolio of FAST and linear channels. These include INULTRA (4K UHD) and INPLUS (HD), as well as INFAST (Adventure), INTROUBLE (Action & Sports), INWONDER (Science & Technology), INWILD (Nature & Wildlife), and INTRAVEL (Travel). The group partners with leading global media and brands such as Red Bull, Netflix, Nat Geo, BBC, G2, Vice, BT Sport, Monster, Vans, Samsung, and LG, and produces premium, story-driven content filmed in vivid 4K UHD HDR. All programming is available to MVPDs, OTT platforms, and mobile video services worldwide. More at in.tv.

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