The Roku Channel to include Insight TV Content in partnership between Insight TV and Roku

AVOD Deal Between INSIGHT TV & ROKU

May 20, 2024

(20 May 2024 – Amsterdam) INSIGHT TV, the leading millennial-focused global channel operator, is thrilled to announce its partnership with Roku to bring its captivating content to The Roku Channel viewers across the United States, Canada, Mexico, and the United Kingdom.

The deal emphasizes Insight TV's commitment to expanding its reach and delivering premium non-scripted millennial content to audiences worldwide. This significant global partnership sees Insight TV's diverse range of content now available on the Roku platform, offering viewers an array of engaging programming completely free via The Roku Channel.

Natalie Boot, Global Vice President of FAST, INSIGHT TV

"We're excited to collaborate with Roku to bring our content to even more viewers around the world. This partnership is a great example of our dedication to providing inspirational and unique real-life stories to global audiences, and now The Roku Channel viewers will also be able to be inspired, excited, and entertained by Insight TV content."

Insight TV is delivering 200 hours of compelling content to The Roku Channel, providing viewers access to a wide variety of genres, including:

INSIGHT ORIGINALS: Feature original content from INSIGHT TV such as The Next Crypto Gem, the world's first cryptocurrency TV game show, Paradise Kitchen Bali, featuring local Balinese food and vibes and as seen on Gogglebox Australia, and My Van Life, trading everything for a van to discover the US and herself.
Going for Gold: Viewers can warm up to the excitement of the Summer Olympics with Breaking Beyond, following the world's best breakers, this summer's first-time Olympic discipline, and Winter Gold, an award-winning docu-series covering athletes preparing for the Chinese Winter Olympics.
Bingeable Favourites: Viewers can dive into binge-worthy series like Graveyard Carz, Hunting Fish, and Ghost Chasers: Exploring the Other Side.